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Trina Shoppy

Import Smart Kenya: Start Your Importation Business

A practical Trina Shoppy business programme

Import Smart Kenya

Learn how to move from a product idea to a properly costed, compliant first shipment, then turn it into a business customers can trust.

Live four-week cohortKenya-focused lessonsTemplates and calculator included

Built for practical beginners

Import with a plan, not guesswork.

Importing can create opportunity, but a cheap supplier quote is not the same as a profitable shipment. This programme helps first-time importers understand supplier checks, samples, freight, product requirements, customs documentation, landed cost and the route to market before committing their money.

Choose carefully

Assess demand, competition, product restrictions and realistic Kenyan selling prices.

Cost completely

Build a landed-cost estimate that includes product, freight, taxes, levies, clearance and local delivery.

Import responsibly

Prepare the right documentation and know when to involve KEBS, KRA, KenTrade and a licensed clearing agent.

Who this is for

A clear starting point for serious beginners

First-time importers

People ready to understand the process before placing their first commercial order.

Resellers and online sellers

Entrepreneurs who want to move from retail buying to more structured sourcing.

Boutiques and small businesses

Owners who need better supplier, costing and shipment decision-making systems.

Four weeks, twelve practical lessons

From supplier search to selling your shipment

Product opportunity
Demand, competition and viability.
Supplier discovery
Manufacturers, wholesalers and sourcing routes.
Supplier verification
Documents, samples, references and warning signs.
Quotation and negotiation
MOQ, specifications, payment and contracts.
Incoterms made practical
EXW, FOB, CIF and who carries which risk.
Freight choices
Air, sea, courier and consolidation.
Kenya import requirements
KRA, KEBS/PVoC, KenTrade and permits.
Customs and clearing
Documents and working with a licensed agent.
Landed-cost calculation
Know the real unit cost before ordering.
Payment and scam safety
Reduce avoidable supplier and transaction risk.
Receiving and quality control
Inspection, shortages, defects and claims.
Pricing and route to market
Margins, cash flow and practical selling channels.

Your working toolkit

Leave with systems you can reuse

Supplier scorecard
Compare prospects consistently.
RFQ template
Ask suppliers the right questions.
Landed-cost calculator
Model your cost per unit.
Shipment checklist
Track documents and milestones.
Sample checklist
Evaluate before scaling.
Quotation comparison
Compare more than price.
Profitability worksheet
Test price and margin scenarios.
90-day action plan
Turn lessons into next steps.

Choose your learning path

Start small, then get guidance when you need it.

Each option is designed for a different stage of your import journey. Begin with the guide or choose hands-on support for your first shipment.

Self-guided starter

Import Smart Kenya Starter Guide

Regular price: KSh 1,000

KSh 500

Premium 23-page digital guide with practical checklists, worksheets, sourcing guidance and carefully selected learning videos.

Buy the guide securely

Focused personal support

One-on-One Accelerator

Regular price: KSh 3,000

KSh 2,000

Four guidance sessions to help refine your product idea, supplier search, landed-cost estimate and practical next steps.

Enrol in the Accelerator

End-to-end guidance

First Import Guided Programme

Regular price: KSh 8,000

KSh 6,000

Full course and step-by-step guidance through supplier checks, costing, shipping preparation and the journey toward your first import.

Apply for the Guided Programme

Questions? Email info@trinashoppy.com or WhatsApp +254 790 333 635.

Course approach

Practical experience, supported by official guidance

Lessons use real business scenarios and direct learners to current information from the Kenya Revenue Authority, Kenya Trade Network Agency and Kenya Bureau of Standards. Product requirements vary, so learners are taught how to verify current rules and involve licensed professionals where appropriate.

Important: This is educational training, not customs, tax, legal or investment advice. The course does not guarantee approval, shipment timelines, sales or profit. Import costs, regulations and individual results vary. Learners remain responsible for their commercial decisions and compliance.

Frequently asked questions

Before you enrol

Do I need previous importing experience?

No. The founding cohort starts with product research and moves through the complete beginner journey.

Will you give learners supplier contacts?

The course teaches reliable supplier-discovery and verification methods. Any examples are educational and are not a guarantee or endorsement of a supplier.

Must I already have money for a shipment?

No. You can use the programme to build and test your plan before committing funds.

Is the course only for fashion imports?

No. Trina Shoppy provides useful fashion and retail experience, while the framework can be applied to many lawful product categories. Regulated goods may require additional approvals.

Will the classes be recorded?

Founding participants will receive access details before the programme begins. Recording availability will be confirmed with the final schedule.

What is the refund policy?

The detailed cancellation and refund terms will be shown before payment. Do not make payment until you have received and accepted them.

Build the knowledge before you build the shipment.

Reserve a founding place or ask a question before enrolling.

SECURE DIGITAL DELIVERY

Start with the Import Smart Kenya guide

Get the premium 23-page starter guide immediately after payment through Payhip. Pay securely using PayPal or the payment options shown at checkout.

KSh 1,000 KSh 500 50% OFF

Buy the Starter Guide securely

Your download link is delivered automatically after successful payment. Need help? WhatsApp +254 790 333 635.